Published: April 2026 | Last Updated: April 2026

Person typing on a laptop keyboard

Photo by Szabó Viktor on Pexels

Quick Answer

Snapchat captions (text on photos/videos) are limited to 80 characters. Chat messages allow up to 31,000 characters. Display names can be up to 30 characters.

All Snapchat Character Limits

FieldCharacter LimitNotes
Caption (Photo/Video)80Text overlay on snaps
Chat Message31,000Surprisingly generous for a visual-first app
Display Name30Your visible name (can be changed anytime)
Username3–15Cannot be changed after creation
Story Caption80Same as photo/video captions
Spotlight Description100For Spotlight submissions
Ad Headline34Snap Ads headline text
Ad Brand Name25Displayed on ad placements

Tips for Snapchat Captions

Check Your Character Count

Draft your Snapchat caption in our free word counter tool. See your character count instantly and stay within the 80-character limit.

Count Your Words Now

Paste your text into our free word counter tool to instantly count words, characters, sentences, paragraphs and pages.

Open Word Counter

Frequently Asked Questions

What is the Snapchat caption character limit?

Snapchat captions (text overlaid on photos and videos) are limited to 80 characters.

What is the Snapchat chat character limit?

Snapchat chat messages can be up to 31,000 characters long — surprisingly generous for a visual-first platform.

What is the Snapchat display name character limit?

Snapchat display names can be up to 30 characters. Unlike usernames, display names can be changed at any time.

Can you change your Snapchat username?

No. Snapchat usernames (3–15 characters) are permanent and cannot be changed after account creation. Display names can be changed.

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